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UI/UX TOUCH POINT DIGITAL SALES AID

EYE CARE BRAND

 

We were asked to design a touch point sales aid for a trade show. The key was achieving optimal user experience for Field Representatives to communicate with Health Care Providers. I designed wireframes and prototypes communicating the journey user flows. Collaborated with Account Representatives, Product Managers, Creative Director, Copy writers, and later in the process with Developers. We improved the user experience and included many opportunities for communicating, ISI, MOAs and clinical studies.

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